http://www.digitalcameraworld.com FEBRUARY 2018 DIGITAL CAMERA^27
4
Use models
To really give your viewer an idea of what a given product
can do, you will need to use a model. The image should
be well-lit and composed – with perhaps just a little
extra emphasis on the shoes!5
Get creative!
Showing products in an unexpected location is a great
way of grabbing the attention of your viewer. Try to
incorporate features of the shoe with the background
you choose. Although this is quite an old technique now,
it doesn’t hurt to have a bit of fun once in a while.http://www.digitalcameraworld.com FEBRUARY 2022 DIGITAL CAMERA^27