Hypnotic Writing

All successful communication is hypnosis.

—Milton H. Erickson, M.D.

Words were originally magic and to this day words have re-

tained much of their ancient magical power.

—Sigmund Freud, 1915

In what I call waking hypnosis, however, all four of these fea-

tures are absent; sleep is not mentioned in the preliminary

explanation to the subject; sleep is not suggested, directly or

indirectly; the subject experiences neither drowsiness nor

sleepiness, if we may trust his introspective account; and

there are present none of the objective indications of

drowsiness or sleep.

—Wesley R. Wells, 1924

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