Information Strategies.Electronic marketing, consulting, informa-
tion design, Web assistance, organizational development for infor-
mation technology issues. http://www.info-strategies.com.
Ironwood Electronic Media.Offers electronic marketing services for
businesses.http://www.cris.com/~ironwood/iwbusiness.htm.
Magic Hour Communications. http://www.magic-hour.com.
SpectraCom.Provides strategic planning and electronic marketing
services.http://www.spectracom.com.
Facility/Venue Directories
America’s Meeting Places.Published by Facts on File.
Auditorium/Arena/Stadium Guide. Published by Amusement Busi-
ness/Single Copy Department, Box 24970, Nashville, TN 37202.
International Association of Conference Centers Directory.Published by
International Association of Conference Centers, 45 Progress Park-
way, Maryland Heights, MO 63043.
Locations, etc: The Directory of Locations and Services for Special Events.
Published by Innovative Productions.
The Guide to Campus and Non-Profit Meeting Facilities.Published by
AMARC.
Tradeshow and Convention Guide.Published by Amusement Busi-
ness/Single Copy Department, Box 24970, Nashville, TN 37202.
References
Ashman, S. G., and Ashman, J. (1999). Introduction to Event Information
Systems.Washington, DC: George Washington University.
Catalano, F., and Smith, B. (2001). Internet Marketing for Dummies.Fos-
ter City, CA: IDG Books Worldwide.
Catherwood, D. W., and Van Kirk, R. L. (1992). The Complete Guide to
Special Event Management, Business Insights, Financial Advice, and
Successful Strategies from Ernst & Young, Advisors to the Olympics,
the Emmy Awards and the PGA Tour.New York: John Wiley & Sons.
Cohen, W. A. (1987). Developing a Winning Marketing Plan.New York:
John Wiley & Sons.
Diamond, C. (2000). “Marketing/Reg. Tool Is Hailed as Next Big Thing.”
Meeting News,November 6.
Dolan, K., Kerrins, D., and Kasofsky, G. (2000). Internet Event Marketing.
Washington, DC: George Washington University.
214 Appendix B Resources