- Think multi-media; audio, video, and written
content. People learn differently, and you will find
that many of your prospects and clients prefer one
modality over another. Howard Gardner conducted
extensive studies into multiple intelligences, and
concluded that there are eight elements that make
up people's learning behaviors. Suffice it to say that
when we are sharing information on the Internet
we must be sure to address the visual, auditory, and
kinesthetic learner. Most people are visual and
prefer to read their information and content, so you
will want to make sure they have a PDF version.
Others will prefer to listen or to watch to receive
information, so make sure to provide them with
audio recordings and videos. The kinesthetic
learner will prefer to print out the information to
make the tactile connection. - Visit niche specific forums. Go to Google and do a
search for 'forum + your niche' and you will more
than likely find several forums that attract the
people in your target audience. Most of them are
free, but I am also a member of some paid forums
that serve me well. The first thing to do is to add
your personalized signature line to let people know
what you do and what you have to offer.
ff
(ff)
#1