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excellent relationship with a local telemarketing company that uses Company X to host
its strategic telemarketing database for Europe, the Middle East, and Africa. Company
X has proprietary rights over several solutions, the most prominent of which are a set
of toolkits used for the rapid implementation and maintenance of customized solutions
running on Internet-based technologies. The organization provides professional ser-
vices in the following areas:
- ICT Consultancy and Application Development: The company has specialist skills
in creating solutions relating to executive information solutions, management
information systems, and office automation systems. - Business Expertise: Company X has considerable expertise in the use of ICT for
creating solutions to assist its clients in achieving their business objectives. The
company has created ICT solutions for a wide range of industry sectors including
healthcare, banking, distribution, finance, insurance, manufacturing, oil, and gas. - Application Consultants: Company X has acted as application consultants on a
wide range of business issues across diverse industry sectors and has extensive
experience in building client-server ICT solutions using component and object-
oriented techniques. The unique synergistic use of these two technologies has
allowed the firm to develop a reputation for building fast and efficient ICT solutions
that are also cost effective. Its solutions allow it to save both time and money for
its clients as the software code can be effectively reused. This also allows its clients
to reduce their maintenance costs. - MIS and EIS Consultants: The company also offers services in building manage-
ment information systems and executive information solutions. The unique selling
proposition (USP) of Company X’s MIS and EIS solutions is that they include a
graphical user interface which provides clients with significant information,
allowing them to have more control over strategic business activities. - Technical and end-user training: The company offers bespoke end-user training
for all of its solutions. It offers specialized training courses that cover the key
aspects of various application development languages and client-server solutions. - Project Management: Company X also acts as a project management consultant;
in this capacity, its main role involves the coordination of all procedures and
operations within the software application development life cycle of each project
so as to ensure that other software projects are completed on time and within
budget.
The organization has a diverse client base (over 300 clients) that consists of a cross
section of industry and public sectors. The company also acts as an adviser and trainer
to some of the largest software houses in the UK.
SETTING THE STAGE
The Company X Toolkit
As mentioned previously, Company X offers a set of integrated toolkits which have
been customized for healthcare institutions (HIs). Currently, the toolkit has been