Zelimir Todorovic
Associate Professor and Director of Entrepreneurship, Indiana – Purdue
University, USA.
Jun Ma
Assistant Professor, Indiana – Purdue University, USA.
Temporal Integration of the Corporate
Entrepreneurship Prerequisites:
Rising Up to the Challenge!
There has been much discussion in the literature on the topics of
corporate entrepreneurship (CE) and entrepreneurial orientation (EO).
This paper explores both EO and CE bodies of literature, as well as the
role of two CE perspectives, organizational activities and organizational
characteristics. Indentifying organizational activities with EO, this
paper introduces a deeper understanding of the role that enabling
characteristics and entrepreneurial orientation have as the prerequisites
of CE. CE is presented as a process that has unique company
prerequisites (referred to as enabling conditions). This paper makes a
contribution to present body of knowledge in three ways. First,
overlapping elements of literature between EO and CE are examined
and evaluated. Second, a significant gap in this literature was
indentified and explored. Finally, this paper points to a path dependant
approach to the introduction of CE and EO to corporate work
environments, with both sequential and temporal implications. These
conditions must be looked at and evaluated by the company executives.
A careful management of these characteristics will lead to better
organizational performance through higher CE and EO within the
organization.