Professional Photographer - USA (2019-07)

(Antfer) #1

Improving your


business doesn’t


start here...


...it starts here.


Lots of content in ONE PLACE makes


it easier to build your entrepreneurial


muscle. Bridge the gap to make


more money!


By now you should’ve heard about the gap that exists
between photographers and their consumers. The
gap is the difference between how photographers see
themselves, how they exist in the consumer marketplace
alongside every other product, and why more and more
photographers are working harder for less without realizing
their true value.


That’s why PPA is here to help you bridge the gap
and build a skill set that isn’t typically addressed in
photography workshops or school. Let’s learn the business
side of the photography business!


Dive into “Bridging the Gap” and
discover 5 things:


  1. Buyer personas: who your clients are and what
    they need

  2. You can do it! How to overcome business fears

  3. Data and trends: what has changed in the industry?

  4. Marketing skills that will help you attract the right clients

  5. Con dence-boost! Learn what it takes to conquer
    in-person sales


Your goal is to develop a pro table and sustainable
photography business.
PPA is here to help with a wide range of tips and best
practices from the perspective of photography-industry
insiders and from true sales-and-marketing experts from
the outside.
Free download pdf