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nology is applied here to further the ends of the dream: art nouveau explores the
technical possibilities of concrete and wrought iron within a concept where “art” is
primordial. This strategy is doomed to failure: “The attempt by the individual to do
battle with technology on the basis of his inwardness leads to his downfall.”^97
The endeavor to give expression to the inner personality does not tally with the
reality of an industrial civilization that is characterized by a poverty of genuine expe-
rience. This poverty of experience means that the individual is not capable of con-
structing a personality for himself.^98 For this reason, art nouveau’s bid to express this
personality conflicts with the actual forces underlying the age. Only a new barbarism
is in a position to give it form. Only a new barbarism is capable of saving what once
112
58
Henry van de Velde,
Bloemenwerf, Uccle,
1895–1896.
(From Henry van de Velde,
Geschichte meines Lebens
[Munich: Piper, 1962], fig. 33.)
59
A dress for the lady of the house,
designed by Henry van de Velde
around 1898.
(From Henry van de Velde,
Geschichte meines Lebens,
fig. 50.)