SUNDAY, FEBRUARY 13 , 2022. THE WASHINGTON POST EZ BD B5
and selection process. At the very least, they
must be consulted for nominations. Former
players of color could be tapped as identifiers,
recruiters and nominators of prospective
head coaches and front-office leaders.
All 32 teams should form their own
standing councils, including at least a dozen
Black retirees, whose input is sought every
time there is leadership turnover. Additional-
ly, the NFL needs to create and invest
significant financial resources in strong,
meaningful pipeline programs that will accel-
erate assistant coaches of color to head
coaching positions. Sustaining a robust cadre
of highly qualified prospective head coaches
reduces the risk that teams will haphazardly
throw any person of color into their finalist
pools for the mere sake of compliance.
Over the past two seasons, “End Racism”
has been spray-painted in the end zones of the
fields on which many NFL teams play. But
there is only one sure way to end, or at least
significantly reduce, racism in the league’s
hiring practices: Black players and their
teammates from other racial groups must
demand change. They have to flex their
collective power.
More than six years ago, Black student-
athletes at the University of Missouri threat-
In 2003, the NFL adopted what it calls the
Rooney Rule, which mandates that teams
interview at least one person of color for head
coaching and front-office leadership jobs.
Mike Tomlin of the Pittsburgh Steelers is
now the only Black NFL head coach, so clearly
this diversity policy has fallen far short of its
intended outcome. NFL Commissioner Roger
Goodell admitted as much in a memo he sent
to all 32 teams last weekend, saying the
results of the current hiring cycle were
“unacceptable” as far as diversity goes. The
Rooney Rule was supposed to ensure that
teams would be accountable for having a
diverse candidate slate. But there is no
accountability for ultimate hiring decisions,
which at least partly explains the rule’s
failure. Putting the policy into practice, as we
see in the Flores case, too often amounts to
performative compliance. Team owners and
league executives have to want and value
racial diversity at the highest levels in their
organizations — but it’s clear they don’t.
The NFL and its 32 teams need new
recruitment, hiring and accountability meth-
ods. Nearly 7 out of 10 NFL players are Black.
The League generates billions of dollars off
their labor. These Black athletes should be
more involved in the head coach recruitment
Former Alaska
governor Sarah
Palin leaves federal
court in Manhattan
on Tuesday. Her
defamation lawsuit
against the New
York Times could
have major
implications for
libel law.
Former Miami
Dolphins head
coach Brian Flores,
center, who was
fired in January,
has sued the NFL
and three of its
teams, accusing
them of racial
discrimination in
hiring and pay.
T
o protest police brutality and racial
injustice, Colin Kaepernick knelt dur-
ing the national anthem before San
Francisco 49ers games throughout the 2016-
17 season. He was pushed out of the NFL.
Three years later, the same league that ruined
Kaepernick’s football career was running
television commercials about racial justice.
After the killings of George Floyd and Breon-
na Taylor in 2020, NFL players were suddenly
allowed to kneel in protest. “Black Lives
Matter” and other racial justice messages
appeared on uniforms and helmets, stadium
jumbotrons and team websites. Most players
who joined protests and other anti-racism
activities appeared sincere in their desire for
change.
But if there was any doubt that the NFL
itself was merely pretending to care about
racism, the lawsuit filed Feb. 1 by former
Miami Dolphins head coach Brian Flores
made clear that the league’s racial justice
gestures — like the “End Racism” and “It
Takes All of Us” messages stenciled in the end
zones for this Sunday’s Super Bowl — were
largely performative.
A pro sports organization in which nearly
70 percent of players are Black, but only one
head coach is, cannot credibly declare that
Black Lives Matter. Flores, fired last month
even though he led his team to its first
back-to-back winning seasons in almost 20
years, says Dolphins owner Stephen Ross
tried to pay him extra to lose during his first
year with the team, which would have
improved its draft position. His lawsuit
touches on the types of systemic problems
that players have been trying to bring atten-
tion to for years. The NFL and the teams
named in Flores’s complaint have denied his
claims.
The ways in which Ross allegedly attempt-
ed to control Flores highlight racialized
power imbalances between White owners
and Black coaches. Owners probably attempt
to control White coaches, too. But Flores was
one of the few Black coaches in the league.
Refusing to satisfy unethical requests wasn’t
just standing up to his boss; for Flores, it also
meant standing up to his White boss. It is also
highly likely that Flores was fully aware of the
racialized double standard that routinely
disadvantages Black coaches in the NFL.
Their head coaching tenures are shorter, even
when their records are better than White
head coaches’ records.
The lawsuit alleges that New England
Patriots Head Coach Bill Belichick accidental-
ly informed Flores three days before his
interview with the New York Giants that
Brian Daboll, a White coach, had already been
selected for the job. In screenshots that
subsequently emerged, it was clear that
Belichick was texting the wrong Brian. This
reveals another systemic problem: the obliga-
tory inclusion of Black candidates whom
team executives have absolutely no intent to
ultimately hire.
Brian Flores’s lawsuit shows how empty the NFL’s anti-racism messaging is
TYLER KAUFMAN/ASSOCIATED PRESS
The league is only pretending to
care about diversity, says business
professor Shaun R. Harper
ened to forfeit a football game (which would
have resulted in a $1 million penalty for the
university) if swift action was not taken to
correct long-standing racial problems at the
institution. That week, the president of the
Mizzou system and the chancellor of the
main campus were forced to resign. I argued
at that time that Black student-athletes on
revenue-generating sports teams are more
powerful than they know. The same is true in
the NFL.
If there is going to be real change at the
highest levels of the game, Black players and
allies on their teams must collectively engage
in public-facing activism that dismantles
systemic racism in the league. It can’t be one
or two courageous men who take this on. The
NFL would probably just do to them what it
did to Kaepernick. But a bold, coordinated,
leaguewide athlete protest movement could
work. Maybe the Super Bowl is the time for
the movement to start.
Twitter: @drshaunharper
Shaun R. Harper is a provost professor in the
Marshall School of Business at the University of
Southern California. He also is founder and
executive director of the USC Race and Equity
Center.
to the pre-Sullivan standard would create
problems of its own. Most important, it
would leave journalists and other public
speakers vulnerable to the kind of politically
motivated litigation that the Times faced in
1964, when, after the newspaper published
an advertisement containing minor factual
inaccuracies about the civil rights movement
in Alabama, a phalanx of segregationist
forces tried to use libel suits to run the paper
out of business — and almost succeeded. No
one who cares about an independent press in
the United States should view the return of
this state of affairs as a positive development.
But the Sullivan rule is not the only
mechanism one could devise to protect press
freedom against vexatious litigation. There
are many potential changes to the law that
could make defamation lawsuits less expen-
sive and ensure that public figures and
officials could more easily defend their
reputations when defamed. Most obvious
among these are damage caps, which could
limit the risk that libel lawsuits could drive
media organizations out of business. Mem-
bers of the Supreme Court have argued for
this reform for decades. Stronger statutory
protection against politically motivated liti-
gation, at both the state and the federal
levels, could also help reconcile protection
for reputation with press freedom in the
Internet age. Changes to court procedure
could limit discovery and otherwise shorten
the length and expense of libel trials so that
media organizations wouldn’t have to dedi-
cate as much time, energy and money to
defending them. And venue rules could help
ensure that media organizations do not get
hauled into court before hostile out-of-state
juries.
Rather than talking seriously about these
kinds of reforms, though, debates about the
future of libel law overwhelmingly focus on
the Sullivan rule, divorced from the facts
surrounding it. Perhaps that’s not surprising:
The rule is an icon of American constitutional
law and unique in the common-law world. It’s
an emblem of American free-speech excep-
tionalism and a source of pride. But it’s also,
to some extent, an accident of history. We
need not let Sullivan limit our imagination of
how First Amendment law could better serve
the public interest in a vastly different media
environment from the one in which the
decision was handed down.
unsurprisingly for a rule fashioned on the fly,
there really is much to criticize about it.
The standard isn’t always good for either
publishers or public figures. It removes any
legal incentive for those who write about
public officials or public figures to vigorously
fact-check their stories (though most news
organizations do this anyway, recognizing
that readers want accurate reporting) — and
consequently, perhaps, contributes to dimin-
ishing public faith in the credibility of the
news media. It also makes defamation cases
very expensive to litigate, especially for
publishers defending them: The standard
focuses trials on the famously difficult-to-an-
swer questions of knowledge and intent,
frequently requiring extensive discovery as a
result. This allows motivated actors to use the
threat of litigation to deter media organiza-
tions from reporting critically about them.
And the rule prevents public-figure plaintiffs
whose reputations are brutally damaged by
merely negligent falsehoods from claiming
any compensation. Critics argue that these
problems with the “actual malice” standard
mean that the law should return to the
pre-Sullivan status quo, when state legisla-
tures and Congress were free to fashion
whatever liability rule for defamation cases
they desired.
The decision’s defenders argue that these
costs are worth it. And it’s true that returning
many journalists rushing to the decision’s
defense. Sullivan’s critics argue that the
“actual malice” standard might have made
sense in 1964, when the primary players in
the public sphere were large media organiza-
tions like the Times that had a vested interest
in being perceived as reliable disseminators
of news — but that it makes no sense today,
when anyone can spread misinformation so
long as they have social media followers.
These arguments have persuaded some of
the most powerful judges in the land. Last
year, Justices Clarence Thomas and Neil M.
Gorsuch both wrote opinions that said Sulli-
van should be overruled. These dissents have
given some hope — and others heart palpita-
tions — that the rule is not long for this world.
Some have suggested, for example, that
Palin’s lawsuit against the Times might
provide a vehicle for the Supreme Court to
overturn, or substantially limit, the Sullivan
rule.
It’s rather strange that such a heated
debate is raging over the “actual malice”
standard. These words, now a lodestar of
constitutional law, almost didn’t make it into
Sullivan at all. None of the litigants in that
case argued for such a rule, nor was there
much debate about it during oral argument.
Justice William Brennan, who wrote the
opinion in the case, claimed that his clerks
came up with it in chambers. Perhaps
I
n recent years, an increasing number of
influential voices have argued that per-
haps the most famous First Amendment
case in history might be wrong. A trial is
underway in federal court in Manhattan that
could ultimately determine whether they’re
right. The outcome has been billed as a
pivotal moment for press freedom in the
United States. But it is worth spending a
moment to consider whether two words from
a 58-year-old case should bear so much
weight.
In 1964, the Supreme Court held in New
York Times v. Sullivan that government
officials could win defamation lawsuits only
if they could show that false statements about
them had been made with “actual malice” —
that is, by someone who knew that the
statements were false or who recklessly
disregarded that possibility. The court later
extended this rule to defamation suits
brought by public figures more generally, and
in the following decades, the “Sullivan rule”
became emblematic of the United States’
famously speech-protective approach to the
regulation of the press.
The litigation between Sarah Palin and the
New York Times (after a delay for Palin’s
covid-19 diagnosis) hinges on the Sullivan
rule. Whether Palin can prove that the Times
defamed her in 2017 when it editorialized
that “the link ... was clear” between Palin’s
political rhetoric and a 2011 mass shooting
will depend on interpretation of the rule. So
will similar cases elsewhere: an appeal
pending between Cardi B and a celebrity
vlogger who defamed the rapper by spread-
ing false rumors about her private life, and a
lawsuit that Dominion Voting Systems
brought against Fox News after the cable
channel reported that the company’s voting
machines worked incorrectly during the
2020 election. Because “actual malice” is
hard to prove, these cases will be difficult,
although not impossible, to win.
Defenders of the Sullivan rule argue that
this is a good thing, because it prevents
politicians and celebrities from using libel
lawsuits to punish media organizations that
publish critical stories about them. For many
decades, this was the consensus view, and it
probably still is.
But over the past few years, a growing
number of scholars, judges and politicians
have argued that the Sullivan rule does more
harm than good, by removing incentives for
journalists and other public speakers to be
careful with the truth. A prominent Demo-
cratic election lawyer sent Twitter aflutter
last month with a (now-deleted) tweet that
suggested Sullivan should be revisited, with
Is the legal standard for libel outdated? Sarah Palin could help answer.
STEPHEN YANG/REUTERS
Twitter: @glakier
Genevieve Lakier is a professor of law at the
University of Chicago Law School and senior
visiting research scholar at the Knight First
Amendment Institute at Columbia University.
Her lawsuit
against the
New York
Times will
hinge on a
landmark
Supreme Court
case. Some
critics think it’s
time for a new
rule, writes
law professor
Genevieve
Lakier.