14-7 2kFACTORIAL DESIGNS 531subtracting from this quantity the average of the four treatment combinations on the left-hand
side of the cube where Ais at the low level. This givesThis equation can be rearranged asaabacabc
4 n112 bcbc
4 nAyAyAA (14-15)1
4 n3 aabacabc 112 bcbc 4 (14-16)1
4 n
3 babbcabc 112 acac 4ByByBIn a similar manner, the effect of Bis the difference in averages between the four treatment
combinations in the back face of the cube (Fig. 14-19a), and the four in the front. This yieldsThe effect of Cis the difference in average response between the four treatment combinations
in the top face of the cube in Figure 14-19(a) and the four in the bottom, that is,The two-factor interaction effects may be computed easily. A measure of the ABinteraction
is the difference between the average Aeffects at the two levels of B. By convention, one-half
of this difference is called the ABinteraction. Symbolically,B Ave r a g e AEffectHigh ()Low ()Difference 3 abcbcabbacca 1124
2 n51 acc 2 3 a 11246
2 n31 abcbc 2 1 abb 24
2 n (14-17)1
4 n3 cacbcabc 112 abab 4CyCyCc 14 .qxd 5/9/02 7:54 PM Page 531 RK UL 6 RK UL 6:Desktop Folder:TEMP WORK:MONTGOMERY:REVISES UPLO D CH112 FIN L: