Strategic Planning in the Small Business

Unit I HO 1-5 (continued) Chapter 1 The Strategic Management Process 17 has four strategy-managing levels: (I) the president of ...

Unit 1 HO 1-5 (continued) 18 Part I The Concepts and Techniques of Strategic Management approving the strategic plans developed ...

Unit 1 HO 1-5 (contiuerl) Chapter 1 The Strategic Manage'nent Process 19 they don't have authority for directin& implementat ...

Unit 1 HO 1-5 (continued) 20 Part I The Concepts and Techniques of Strategic Management tions.7 The chief executive officer of o ...

HO 1-5 (continued) Unit 1 Chapter 1 The Strategic Management Process 21 Performance objectives-the organization's targets for ac ...

Unit 1 HO 1-6 INTRO CTION: Strategic Plann gIn The Small Bus ness Objectives In this introduction you should learn: What stra ...

2 Unit 1 HO 1-6 (continued) Perhaps no activity more fully symbolizes the American dream than being a small business owner. Taki ...

HO 1-6 (continued) Unit 1 able or unwilling to focus on one of the prime determinants of business success--planning! Consider th ...

Unit 1 HO 1-6 (continued) program could have, in all probability, attracted numerous cus­ tomers. Incidentally, a careful analys ...

HO 1-6 (continued) Unit 1 Table -1 Sample SBA Definitions of Small Business Industry Size Standard (no. of employees or revenue) ...

Unit 1 HO 1-6 (continued) other qualitative requirements a firm must meet in order to be considered small. In reality, most busi ...

HO 1-6 (continued) Unit 1 ibility. Indeed, flexibility or the capacity to quickly respond and adapt to changing environmental co ...

HO 1-6 (continued) Unit 1 and other key environmental factors to determine wh,-re the firm fits. Internally, the plan forces the ...

HO 1-6 (continued) Unit 1 enterprising young man possessed classic entrepreneurial flair. He was involved in three different bus ...

Unit 1 HO 1-6 (continued) anid more willing to exert the extra effort needed to give the business an edge over competition, rath ...

Unit 1 HO 1-6 (continued) environmental changes. Specifically, the strategic planning pro­ cess provides an overview and analysi ...

Unit 1 HO 1-6 (continued) power plant. A small janitorial service may have no reason to look beyond one year. A smali manufactur ...

Unit 1 HO 1-6 (continued) vance? The answer is that, even though the restaurant is now in a highly competitive market, it was no ...

Unit 1 HO 1-6 (continued) previously, small firm owners are often reluctant to engage in strategic planning activities. Typicall ...

HO 1-6 (continued) Unit 1 Figure I-1 Small Business Strategic Planning Approach Analysis Phase Distinctive Comp~etencies En ronm ...