Unit 1
HO 1-2 (continued)
" How
profitable
and competitive
are the
product prices?
" What
levels of inventory
will
the business
require?
SERVICES
Identify Services
Offered
for Sale
" What services
does
the business
provide?
" What problems
do the
services solve?
" What
makes the services
unique?
Define
Service
Economics
" What
prices will
the business
charge?
"
What costs
are associated
with service
and prices?
" Will the
services be
profitable and
competitively
priced?
SUCCESS
FACTORS
Identify Reasons
for Potential
Success
" What
is new about
your business?
"
Why is your
idea better
than others?
"
What are
the expected
benefits?
Risks
" What factors
may keep
you from
starting the
business?
" What
unpredictable
risks must
you watch
for?
53