Saylor URL: http://www.saylor.org/books Saylor.org
Tools from SEOMoz
URL: http://www.seomoz.org/tools
SEOMoz provides a wealth of articles and forums, as well as excellent SEO tools and guides. Some are
free, but become a “PRO” member to access them all.
Keyword Discovery Tools
There are a number of tools available, some free and some that require a fee, to assist with keyword
discovery. Some include Trellion’s Keyword Discovery Tool (http://www.keyworddiscovery.com) and
Wordtracker (http://www.wordtracker.com).
Online Forums
Webmaster World (http://www.webmasterworld.com) is frequented by SEOs and Webmasters aiming to
stay current with latest trends and search engine updates.
Google’s Free Search Engine Optimization Guide
URL: http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf
Google provides a free starter guide, useful for anyone new to SEO.
Google Insights for Search
URL: http://www.google.com/insights/search
This provides valuable information about search terms you may want to target for SEO purposes. It also
provides regional interest (i.e., by geography) for search terms, which is increasingly important as search
engines move toward localization and personalization in their search focus.