MANAGING CHANGE

(Tina Meador) #1
Problems:
The Source of Change

“...the starting point of any effective


change effort is a clearly defined


business problem.”
Beer, Ei s ens tadt, Spector—Why change programs don’t produce change. HBR


What problems do you SEE?


What kind of problem is strong


enough to motivate you to initiate


change?


© James G. Clawson (^21)

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