Ross et al.: Fundamentals
of Corporate Finance, Sixth
Edition, Alternate Edition
VII. Short−Term Financial
Planning and Management
- Cash and Liquidity
Management
(^716) © The McGraw−Hill
Companies, 2002
money market.The maturity of short-term financial assets that trade in the money mar-
ket is one year or less.
Most large firms manage their own short-term financial assets, carrying out transac-
tions through banks and dealers. Some large firms and many small firms use money
market mutual funds. These are funds that invest in short-term financial assets for a
management fee. The management fee is compensation for the professional expertise
and diversification provided by the fund manager.
Among the many money market mutual funds, some specialize in corporate cus-
tomers. In addition, banks offer arrangements in which the bank takes all excess avail-
able funds at the close of each business day and invests them for the firm.
Temporary Cash Surpluses
Firms have temporary cash surpluses for various reasons. Two of the most important are
the financing of seasonal or cyclical activities of the firm and the financing of planned
or possible expenditures.
Seasonal or Cyclical Activities Some firms have a predictable cash flow pattern.
They have surplus cash flows during part of the year and deficit cash flows the rest of
the year. For example, Toys “ ” Us, a retail toy firm, has a seasonal cash flow pattern
influenced by Christmas.
A firm such as Toys “ ” Us may buy marketable securities when surplus cash flows oc-
cur and sell marketable securities when deficits occur. Of course, bank loans are another
short-term financing device. The use of bank loans and marketable securities to meet tem-
porary financing needs is illustrated in Figure 20.6. In this case, the firm is following a
compromise working capital policy in the sense we discussed in the previous chapter.
R
R
CHAPTER 20 Cash and Liquidity Management 689
FIGURE 20.6
Time (quarters)
Total financing
Bank needs
loans
Marketable
securities
Short-term
financing
Long-term
financing
Time 1: A surplus cash flow exists. Seasonal demand for assets is low. The surplus cash flow
is invested in short-term marketable securities.
Time 2: A deficit cash flow exists. Seasonal demand for assets is high. The financial deficit
is financed by the selling of marketable securities and by bank borrowing.
Dollars
0123
Slide 20.13 Seasonal Cash Demands