Virtual Typography

6.3

6

Job:01212 Title: Basics typography (AVA)

1st Proof Page:15 0

001-184 01212.indd 150001-184 01212.indd 150 12/19/08 3:16:29 PM12/19/08 3:16:29 PM

The signifi cance of ambiguity: 6.3 Ambiguity and memory

6.2 Time-based ambiguity 6.4 Information overload

Ambiguity and memory

Job:01212 Title: Basics typography (AVA)

1st Proof Page:15 0

001-184 01212.indd 150001-184 01212.indd 150 12/19/08 3:18:12 PM12/19/08 3:18:12 PM