PERSONAL READINESS AND LEADING TRANSFORMATION 115As a leader with faith in the possibility of transformation,
your intentionality becomes a conscious instrument for change
and transformation. When you become that instrument, you
amplify and resonate with the work others are doing. It ’ s much
more than activity and much more than just what you do. It ’ s
about who and what you are. Intentionality helps to make you
an infl uencer in implementing the company ’ s strategic direction
as you learn to assert your personal power in the operations of
your organization and your leadership culture.
When intentionality becomes your strength, you ’ ll no longer
use words or phrases like can ’ t, won ’ t, or don ’ t want to. Nor will
you need words of the opposite extreme, like gung - ho or can - do.
This is because you ’ ll be able to present a deeply held sense of
sureness in direction, even without the clarity of knowing exactly
how to get to the destination amid complex situations. It is this
sureness of direction, combined with modesty about the best way
for your organization to proceed in specifi c circumstances, that
fuels ongoing demand for collective cultural learning and contin-
uous potential for alignment and realignment in your operations.
Control Source
By control source, we mean your personal belief system about
choices available to you in taking actions for change. The choices
are an extension of your awareness and understanding of the
dynamic interplay between Inside - Out and Outside - In forces.
Different leader logics refl ect needs for differing levels of con-
trol and different notions of what needs to be controlled. For
example, within the Dependent - Conformer leadership logic, the
Specialist feels he must control things (such as the production
environment) and exerts control through expertise and being
right; the Moderator feels she must control herself and exerts
control by appeasement and diplomacy; and the Dominator feels
he must control others ’ behaviors and norms and exerts authori-
tarian control through the organization ’ s governing institutions.