Wealth Without a Job: The Entrepreneur's Guide to Freedom and Security Beyond the 9 to 5 Lifestyle

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filtering generalizes, deletes, and distorts the information because
the brain can process only 134 bits of information per second. In-
formation comes into our minds 15,000 times faster than our brains
can process it. If we did not filter our experiences by generalizing,
deleting, or distorting our experiences, we would go insane.
Consider, for example, how difficult it might be to focus on
work if your brain did not automatically delete your memory of
each car you saw on the way to work. Some of the filters you cur-
rently have serve you, and others may not.
Awareness of your own generalizations, distortions, and dele-
tions provides the power to take control of your mind.

GENERALIZATIONS
Pay attention to your internal self-talk. Phrases and sentences that
contain the word “never” or “always” are surely generalizations.
Racial prejudice is an area where generalizations produce harmful
results for many people. We authors believe that white people,
black people, yellow people and red people are mostly the same, at
least in the internal qualities that matter most. Some of them are
delightful individuals, and some of them are jerks. However, such a
judgment can be made only after getting to know them a little. The
appearance of the external few millimeters of a person’s body does
nothing to determine his or her inner qualities. Do you find your
mind making generalizations based on irrelevant information?

DELETIONS
Our minds tend to ignore or minimize the importance of informa-
tion it has been conditioned to consider irrelevant. Almost every-
one has had an experience like this. You purchase a make of
automobile that you have never owned before. All of a sudden
there seem to be three to five times as many cars of that kind on the
road than you ever noticed. Actually, the number of cars on the
road of your make has increased by only one. Your mind deleted as
unimportant your past sightings of such cars.

DISTORTIONS
The most damaging distortions stem from denial or avoiding the
truth, usually for the purpose of being right. The major financial
distortion in the developed West today stems from the belief that a
good job is the foundation of long-term financial security. If you
have always had a job, your mind may be uncomfortable consider-

58 The Emotional Dynamics of Change

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