The Art of Approaching

(Rick Simeone) #1

Plus, these Openers are fun and interactive.


They tend to work best on groups, though they are powerful to do no matter how many
people there are.


Examples


--The “Sex and the City” Opener


This is based on the HBO television show “Sex and the City.”

This show is no longer on TV, but it has become such a part of the American
lexicon, and it was such a popular show among women, that I’m convinced it will
take some time for this type of Opener to become ineffective.

This is how it goes:

(Walk up to a group of three or four women)”Oh my God, you guys are so
Sex and the City, it’s not even funny!

You are totally the Red Head, Miranda... you look sweet and innocent so
you’re Charlette, you’re the leader so you’re Carrie, and you (point to
target) you’re Samantha.

Me, I’m Mr. Big.

It’s great, when I’m not around you guys can all talk about me. Miranda
here can talk about how you’re better off without me, Charlette can talk
about how you should marry me, and Samantha here can spend the whole
time thinking about how she can steal me away from you.”

So there are a few things to keep in mind here.

First of all, you don’t want to cast your target as “Carrie,” the main character of
the show.

You want to cast your target as “Samantha,” because that was the character who
was the most sexual and adventurous of the group.

This also goes towards telegraphing disinterest because your character, Mr. Big,
was Carrie’s main love interest in the show, so you disqualify yourself from your
target.

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