Lecture 1: Understanding Your Financial Brain
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is so powerful that it has completely transformed how we think
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resistance, and we often overestimate our future willingness to
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WKDWDUHPRUHOLNHO\WRZRUN% Most advisors know that the single best way to get a client to save
more for retirement is to have them bring in a retirement form from
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you choose a percentage or monthly savings amount, almost all
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knowledge is the ability to use that knowledge to change habits and
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that we all have a tendency to sell our winning stocks and keep
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