Chapter 22: Ten Books to Add to Your Library 349
Persuasion Skills Black Book
Rintu Basu’s Persuasion Skills Black Book (Lean Marketing Press, 2009) is a
practical book, written to help you master the language of persuasion in
bite-sized chunks. The techniques are given further clarity by the use of
everyday examples. This book is useful to a cross-section of people, from
teachers to salespeople or parents trying to deal with recalcitrant teenagers.
Presenting Magically
If you’re a trainer or presenter, this elegantly written book by David Shepard
and Tad James is a must for you. The techniques in Presenting Magically
(Crown House Publishing, 2001) use NLP and accelerated learning and show
you how to captivate your audience from the start. Practise the exercises
in the book to model ‘natural-born’ presenters and raise your presentation
skills to mastery level.
The Magic of Metaphor
In The Magic of Metaphor (Crown House Publishing, 2001) as well as its sequel
More Magic of Metaphor, Nick Owen puts together a collection of stories
designed to transform the reader, with nuggets that motivate you and provide
you with strategies for excellence. The stories uplift you and promote
positive feelings and confidence while challenging the very foundations of
your ideas, attitudes, and beliefs. This book is extremely useful to people in
professions as diverse as counselling, psychology, professional speaking,
management, and teaching.
Wordweaving: The Science of Suggestion
Wordweaving: The Science of Suggestion (Quest Institute, 2003) is one of two
books by Trevor Silvester; the second being Wordweaving Volume II – The
Question is the Answer. The author writes about the complex subject of trance
in a very easy-to-follow style. The book moves away from the constraints of
hypnotic scripts and instead addresses the relationship with the client
presenting an issue. This approach gives the reader the flexibility and
creativity to get results more effectively through trance. Anyone working
with therapeutic issues, including NLP practitioners, hypnotherapists, and
coaches, as well as novices, is going to find this book a very interesting read.