162 The Business of Value Investing
quarter or two of operating results. From all angles, investors are
given data in meaningless forms. The fi nancial media breaks down
the performance of stocks by the hour, as if investment results were
determined at the end of the day. If the market were open only a
few times a year, I believe many more investors would enjoy far bet-
ter performance.
Avoid Meaningless Data
Today ’ s investors are bombarded with split - second information
from all directions. Whether it is the fl ashing numbers and charts
on CNBC or Bloomberg or market opinions from the hundreds of
fi nancial media Web sites, investors have more information than
they need. While such plentiful information might seem like an
advantage, it can often do more harm than good. Seeing a stock
decline 20 percent in a single day is very unsettling to most inves-
tors and often prompts them to reach for the “ sell ” button.
Stock prices are important on only two occasions: (1) when you
are presented an opportunity to buy a good business at a cheap
price, and (2) when you can sell a once - undervalued business at
or above fair value. Any other time, they ’ re meaningless. Sure, if
you ’ re investing for future major expenditures, such as a child ’ s
college tuition, knowing the value of your portfolio at a certain
time is quite helpful. Still, if you buy at the right price and base
your asset allocation on your specifi c needs, daily price changes
don ’ t mean much.
The Benefits of a Buy - and - Hold Approach
The stock market exists to let investors buy stakes in businesses, and
business owners know that temporary setbacks are inevitable. You
don ’ t see them rushing to sell their business to the highest bidder,
and neither should you. The market should serve your investment
decisions, not guide them.
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