Professional Search Engine Optimization (SEO)

(Ann) #1

57 Professional Search Engine Optimization (SEO)


The panels represent the different elements of the web page. The Title panel shows
the content of the <TITLE> </TITLE> tag in the HTML source of the web page, the
Description panel shows the content of the META description tag, etc.

Click the Title panel to edit the title of the web page. Change the title according to the
suggestions of IBP's Top 10 Web Page Optimizer report. As you type, IBP's Static
Web Page Editor will automatically update the Keyword Density and other
information that is related to the keyword.

That allows you to quickly change the title according to the suggestions of IBP's Top
10 Web Page Optimizer so that your web pages are prepared for top 10 search engine
rankings. Click the question mark icons at the bottom of each panel to get further
information about the selected web page element.

To edit more complex parts of your web page, click the HTML panel. That will open
the plain text HTML editor. The plain text HTML editor allows you to directly edit
the HTML code of your web page. You can edit the body text and other web page
elements that way.


  1. Save your work and upload the optimized web page to your web server


Click the Save File... button in the upper right corner of this window to save your
work.

Then you can upload the optimized web page from your hard disk to your web server.
IBP's Static Web Page Editor hasn't changed the location of the web page file on your
hard disk. You can upload the optimized file with the same tool you normally use to
upload your pages.
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