How to Make Innovative Ideas Happen
Robert Hartland
In one of his recent presentations, Frans Johansson explained why
groundbreaking innovators generate and execute far more ideas than their
counterparts. After watching his presentation The Secret Truth About
Executing Great Ideas, my thoughts began to surface about how
meaningful the presentation was regardless of a person’s industry, culture,
field or discipline. Anyone can come up with an amazing idea but how you
execute the idea will determine your success.
Ideation: Idea Conception
Coming up with an innovative idea will require some methods of
generating ideas from brainstorming to mind mapping that can help
conjure up useful ideas. During this process one must make sure to keep
focused on a goal. If you have no goal, how will you know when you have
reached the finish line and are ready for refinement? Start out with a few
thoughts or themes and see what you can come up with.
Don’t get stuck on trying to come up with different variations of the same
idea as you will want to develop ideas further later on. While there is no
exact path in ideation or other creativity techniques from start to finish,
creating an idea you are happy with and feel has innovative potential is the
key. Believing in the innovative ability of your ideas will give the confidence
you will need later on during pitch time.