The New Typography

LABELS, PLAT ES, AND FRAM ES
S1zes of labels etc. 1n cardboard or other materials should be chosen f1rst
of all from the A-range. But it often happens in particular circumstances
that these formats do not f1t. so standards for long and square shapes must
be found. These standards are shown in DIN 825. with directions for holes
and margins.
The Standards Authority has also prov1ded standards for plates and frames.
needecf for exhibitions and fairs. Because up till recently no such standards
existed. nearly every plate and frame in exhibitions etc. was in a different
size. wh1ch was unsatisfactory on both practical and aesthetic grounds.
Directors of exh1bit1ons. also businesses and schools. should in future make
more use of these standards. for the1r econom1c as well as pract1cal advan­
tages. There is no longer a need to search always for new shapes and sizes.
The A-range IS naturally the only cho1ce for plates and items to be framed.
Items wh1ch do not f1t 1n one frame must be placed in the next size up.
A noteworthy advantage of the standard is the fixing of punch-hole posi­
tions. made possible by the standard for rings.
Of course. the standards for frames and plates are only for practical pur­
poses. It is not to be expected that art1sts should paint their pictures in
standard s1zes and put them in standard frames. Pictures in houses will. as
before. be in their own special s1zes and frames
FOR STANDARD DIN 682 (PLATES AND FRAMES) SEE P. 194