2022-03-06 Lowell Buyer's Guide

(Lowell Ledger) #1
Just say, “I saw it Advertised in the Buyers Guide” March 6, 2022 • Page
Say "I saw it advertised in the Buyer's Guide and News" • March 6, 2022 - Page 3

Contact Jon Jacobs
[email protected] • 616-897-

BUSINESS


AND


Deadline is noon on
Thursdays.

Honor the women in your business


with an ad in our special feature


running each week in March


Advertising Prices
1/8 page - $65.67 • 1/4 page - $120.20 • 1/2 page - $243.30 • full page - $464.
color additional - $50 or full color - $

Mary Adams
10 years

Joan Reynolds
25 years

Jessica Jones
3 years

EXAMPLE


Celebrate the wide range of women’s
contributions and achievements that
are too often overlooked in the telling
of women’s accomplishments in our
community. Here is your chance
to recognize the women in your
organization.

Honor the women in your


business with an ad in our


special feature, running


each week in March.


Cathy Acker
graphic artist
45 years

Contact Jon Jacobs
[email protected] • 616-897-

BUSINESS


AND


Deadline is noon on
Thursdays.

Honor the women in your business


with an ad in our special feature


running each week in March


Advertising Prices
1/8 page - $65.67 • 1/4 page - $120.20 • 1/2 page - $243.30 • full page - $464.
color additional - $50 or full color - $

Mary Adams
10 years

Joan Reynolds
25 years

Jessica Jones
3 years

EXAMPLE


Celebrate the wide range of women’s
contributions and achievements that
are too often overlooked in the telling
of women’s accomplishments in our
community. Here is your chance
to recognize the women in your
organization.

Queta Reynolds
commercial print manager
21 years

Tammy Janowiak
cruise director
30 years

Contact Jon Jacobs
[email protected] • 616-897-

BUSINESS


AND


Deadline is noon on
Thursdays.

Honor the women in your business


with an ad in our special feature


running each week in March


Advertising Prices
1/8 page - $65.67 • 1/4 page - $120.20 • 1/2 page - $243.30 • full page - $464.
color additional - $50 or full color - $

Mary Adams
10 years

Joan Reynolds
25 years

Jessica Jones
3 years

EXAMPLE


Celebrate the wide range of women’s
contributions and achievements that
are too often overlooked in the telling
of women’s accomplishments in our
community. Here is your chance
to recognize the women in your
organization.

Contact Jon Jacobs
[email protected] • 616-897-

BUSINESS


AND


Deadline is noon on
Thursdays.

Honor the women in your business


with an ad in our special feature


running each week in March


Advertising Prices
1/8 page - $65.67 • 1/4 page - $120.20 • 1/2 page - $243.30 • full page - $464.
color additional - $50 or full color - $

Mary Adams
10 years

Joan Reynolds
25 years

Jessica Jones
3 years

EXAMPLE


Celebrate the wide range of women’s
contributions and achievements that
are too often overlooked in the telling
of women’s accomplishments in our
community. Here is your chance
to recognize the women in your
organization.

Contact Jon Jacobs
[email protected] • 616-897-

BUSINESS


AND


Deadline is noon on
Thursdays.

Honor the women in your business


with an ad in our special feature


running each week in March


Advertising Prices
1/8 page - $65.67 • 1/4 page - $120.20 • 1/2 page - $243.30 • full page - $464.
color additional - $50 or full color - $


Mary Adams
10 years

Joan Reynolds
25 years

Jessica Jones
3 years

EXAMPLE


Celebrate the wide range of women’s
contributions and achievements that
are too often overlooked in the telling
of women’s accomplishments in our
community. Here is your chance
to recognize the women in your
organization.

Brought to you by the Lowell Ledger,


the Lowell Buyer’s Guide & News and


Lowell Litho


Cathy Acker, graphic artist


What is your job title and what are you
responsible for?
Cathy Acker, graphic artist. I design ads that go in
the Buyer's Guide and the Ledger.

What is your favorite part of your job and what
is the biggest challenge?
The people I work with. We have a fun crew. The
biggest challenge is deciding whether to retire when
my husband retires in a year. I have enjoyed working at
the Buyer's Guide for over 45 years.

How has the newspaper industry changed
during your career?
Technology has changed it tremendously. When I
started back in 1976, we had a machine the was like a
typewriter, but it had a metal disc you turned around
to change the font. We drew two lines on a piece of
paper, and you had to type between those lines to make
the classifieds. You did a lot of paste up on light tables
with glue, wax and scissors. Now everything is done
on a computer with amazing programs like Photoshop.
I enjoyed watching how the newspaper business
evolved over the years.

Please describe your personal background,
including your hometown, education and
previous employment?

I lived on the north side of Grand Rapids during my
childhood and attended Northview High School. I have
an associate's degree from Northwestern Michigan
College in Traverse City. I continued my education at
Northern University in Marquette, MI while my husband
was in the Air Force. I had a couple of odds jobs while
going through school, but have been at the Buyer's
Guide for over 45 years now.

Please describe your family, pets, hobbies and
any other special likes?
I had a great childhood. I came from a huge family
with nine siblings. Only one brother, so I often wonder
how I became such a tomboy. We all still hang out
together as much as we can. I have five children,
all boys, and two grandchildren. I enjoyed 4-H, Boy
Scouts, all the sports they played and all the things
they were involved in. Family is important to me. I love
all animals, but dogs will always be my favorite. Right
now we have six feral cats on our farm. We are going to
get them fixed so we don't have 30 soon. My husband
and I spend a lot of time with a group of friends we
met through the Lowell Area Schools system. We go on
annual vacations with them and see each other at least
once a month. I have tons of hobbies. NFL football is
a favorite. I'm a huge gardener, and can and freeze the
food I grow. I like to do crafts and I love to read when I
have time. My favorite thing is a good glass of water!!

Who are the people that inspire you?
Elon Musk. He seems to want to make the world a
better place to live in.

What is item number one on your bucket list?
I want to see as many national parks as I can, and I
wouldn't mind making it to the Super Bowl one time.

Do you have any advice for other women in
your industry?
Being a graphic artist was a fun and challenging
career for me. I loved working at the hometown
paper, but I feel the newspaper "graphic artist" job is
becoming obsolete. Everyone is getting their news
from other sources like their phones, computers, etc.
Advertising in the newspaper isn't the norm anymore.
There are still plenty of other opportunities out there
for graphic artists, you just have to find the right one
that works for you in this new age of technology!

Lady Madeline LaFramboise (1780-1846),
was the first European to settle in the Lowell area.
LaFramboise was of French and Odawa
descent. She was born near Niles and raised in a
tiny village that later developed into Grand Haven.
With her husband Joseph, she owned and
operated approximately 20 trading posts all over
Michigan. When Joseph was murdered in 1806,
Lady LaFramboise, as she was known, continued
the business by herself until she sold it in 1822
and retired to Mackinac Island at the age of 41.
LaFramboise was the first fur trader in this area,
and her original trading post was located near
the intersection of Bowes Rd. and M-21. Today, a
replica of her fur trading cabin stands near that
spot.
“She was Michigan’s first businesswoman,”
said Luanne Kaeb, director of education and
programming at the Lowell Area Historical
Museum.
In LaFramboise’s day, fur traders accepted furs
as if they were currency. Trappers brought their
pelts to the local trading post to exchange them
for supplies such as cloth, tools, blankets, food,
playing cards and so forth.
“The beaver was the dollar bill,” Kaeb said.
“The trader would record how many furs they
brought, what they got and what they owed. They
could also buy on credit and pay back later with
more furs.”
The furs from Lowell were shipped to Europe,
where they were made into hats and other goods.
“They ended up mostly in France,” Kaeb said.
“Beaver hats, for example, were very fashionable.”

Lady Madeline


LaFramboise was


first European to


settle Lowell area

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