Each person will have a different association and their moti-
vation is likely to be affected accordingly.
What about you? Look at the chart below. A few of the words describing basic drives have
been filled in. Most have been left blank. Which of these drives are important to you in your
decisions to learn? Go through the 16 drives and honestly apply them to your own life.
EFFECT ON MOTIVATION
Potentially positive Potentially neutral Potentially negative
Avoiding distress
Curiosity
Family Family Family
Hunger
Power
Prestige
Spirituality
These powerful driving forces affect all of our lives. They help to
determine what we buy and how we spend our time. They are par-
ticularly interesting when applied to your learning, because learn-
ing is so personal.
58 Power Up Your Mind