Timeline 350
Technology Vehicles Manufacturing (ATVM)
program2009- March. Tesla unveiled two Model S pro-
totypes at the Los Angeles headquarters
of Tesla CEO Elon Musk’s other startup,
SpaceX. Tesla had decided to build a
design studio at the factory. Tesla be-
gan taking reservations for the Model S.
More than 500 people reserved the car in
the first week - June. Tesla got approval for $465 million
in low-interest loans from the Depart-
ment of Energy
2010- January. Tesla registered for an initial
public offering of stock - May. Tesla bought NUMMI - a former
Toyota and General Motors factory in
Fremont, California, for $42 million. Toy-
ota Motors and Tesla announced they
will cooperate on electric vehicle devel-
opment. Toyota purchased Tesla shares
June. 800 employees. Tesla shares began
trading on the Nasdaq Stock Exchange
and gained 40.5 percent