Typography, Headlines and Infographics

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Main headline main headline main

Raw wrap raw wrap

raw wrap raw wrap raw

wrap raw wrap raw wrap

SLAMMER: Main headline main headline

HAMMER HAMMER

Main headline main headline main headline

Main headline

TRIPOD: main headline main

Sidesaddle head

sidesaddle head

sidesaddle

3-24-1 headline would be a three-column, 24-point headline that runs

on one line, like this:

If that headline needed to fit in a single, narrow column, it could be

rewritten as a 1-18-3 headline (one column, 18-point type, three lines

deep). It would look like this:

Six ways to tell

if he’s really

Mr. Right

TYPOGRAPHY, HEADLINES AND INFOGRAPHICS^365

FIGURE 16.

HEADLINE STYLES

Six ways to tell if he’s really Mr. Right