The Economist - USA (2019-08-17)

(Antfer) #1
TheEconomistAugust 17th 2019 53

1

“T


here’s tariffson games and tariffs
on toys—try explaining tariffs to
your little boy. Santa’s workshop is strug-
gling, you’ll find yourself saying. I think
the reindeer are backed up with their
sleighing.” Wendy Lazar, who runs a com-
pany called I Heart Guts, submitted this
peeved poem to the United States Trade
Representative (ustr)in June. As an im-
porter of children’s toys from China, she
was complaining about how the trade war
could squeeze her firm.
She is not alone. In boardrooms across
America, business people are scrambling
to assess the impact of the latest escalation
in the commercial confrontation between
the two superpowers. For most firms the
easy bit is calculating the immediate finan-
cial impact of more tariffs on demand,
prices and costs. That can be done in a
spreadsheet. Far harder is working out how
to rejig your strategy and long-term invest-
ment plans to adapt to a new world of en-
during trade tensions. Fund managers and

Wall Street traders have begun to reach
their own conclusion—that investment
may slump, possibly triggering a recession.
Hence the violent moves in markets since
the first week of August, with a rush to-
wards safe bonds and a sell-off in equities
(see the next article).
That sell-off picked up pace on August
1st when President Donald Trump’s admin-

istration announced the imposition of ta-
riffs on $300bn of Chinese goods, at a rate
of 10%, starting on September 1st. On Au-
gust 13th the ustrannounced a delay cov-
ering about two-thirds of the goods in
question, including mobile phones, smart-
watches and toys, which would be subject
to duties starting on December 15th. As Mr
Trump explained later that day, the move
would allow American shoppers to splurge
in the run-up to Christmas. The press re-
lease announcing the delay arrived at
9.43am; between 9.40 and 9.45 shares in
Apple rose by 3%, and the s&p 500 share in-
dex jumped by 1%. But by the following day
the stockmarket—and the iPhone-maker’s
share price—slumped again as investors
fretted that a global downturn might soon
be on the cards.
America’s expansion may be cooling as
it enters its second decade, but gdpstill
grew at a respectable pace of 2.1% in the
second quarter of 2019, and the unemploy-
ment rate is a brag-worthy 3.7%. The direct
effect of the tariffs should be small: in 2017,
before hostilities began, goods trade with
China amounted to just 3.2% of gdp. Even
including the additional levies planned for
December, they represent a tax rise offset-
ting only a fifth of the cuts introduced by
the Tax Cuts and Jobs Act of 2017.
What really matters, though, is the wid-
er effects of the uncertainty created by the
trade war on corporate behaviour. Most

The trade war and America’s economy

Under attack


WASHINGTON, DC
How is the trade war affecting corporate investment?

Finance & economics


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