Computer Arts - USA (2019-09)

(Antfer) #1
Above: Bella
Unica, an online
fashion and
lifestyle brand

C


reativity, strategic thinking
and the ability to work
with clients in a personal
and invested way – these are the
USPs of Studio Zenko,
Manchester’s newest branding
agency. Already, the studio is
making a powerful visual impact
with its clients in fashion, and
founder James Fox sees a range of
new opportunities on the horizon.
“I’m fascinated by people –
what we share, what makes us
different, what makes us tick and
what drives our emotions,” says
James. “Being able to create or
instigate something that actually
holds some meaning and makes
a genuine connection with our
audience – whether commercially,
culturally or ethically – is what I
find really satisfying.”

Studio Zenko has come about in
an organic way. After spending 13
years working for other agencies,
James decided to go freelance,
taking on his own clients and
bringing other creatives in to
support him as required. The
projects got bigger and bigger, so
he decided to form his own studio
and he believes Zenko is the kind of
thing brands are looking for.
“A lot more brands are opening
up to the benefits of working with
experienced, specialist consultants
in a more flexible way – especially
on a strategic level,” says James. “I
think our more personal, invested
approach is really appealing to both
big and small brands.”
Being situated in Manchester is
an important part of his strategy.
The vibrant creative scene in the

Launching in Manchester earlier this year, Studio Zenko
is a flexible and people-focused agency that is already
doing great work for its clients in the fashion sector...

NEW VENTURES


Here comes


Studio Zenko


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