New Scientist - USA (2022-04-02)

(Maropa) #1

In Kenya, babies are dying in their first weeks of
life. Despite making progress in reducing infant
mortality, risks to newborn babies remain
high - 1 in 26 don’t reach their first birthday.
We’re working to change this.
For Child.org, sparking progress in global child
health begins with babies. We know how critical
the first weeks and months are in ensuring that
babies survive and thrive into childhood. We also
know that timely postnatal care saves lives. By
arming new parents with postnatal health
information, connecting them with postnatal
care services and improving the quality of care


mums and babies receive, we can make a
tangible impact in neonatal health. And we’re
trialling new, hyper-accessible ways to do this.
Your Newborn: Essential Health SMS is a
dynamic mobile health (mHealth) service that will
connect new parents with expert health advice
and link them to nearby health services - directly
through their mobile phone. A free 2-way service,
the SMS provide new mums with essential health
information covering postnatal care, baby’s
health and key danger signs to look out for.
A £30 donation can arm 5 mums with
life-saving information for their babies through

Signal Boost


the Your Newborn SMS bundle.
In Kenya, 89% of the population own mobile
phones. Mobile health is fast becoming a
powerful new tool in health education. For
mums like Mercy, SMS can mean the difference
between recognising key danger signs, like a
high temperature or an irritated umbilical cord,
and knowing when to seek medical attention
for themselves or their baby before it’s too late.

Want to help?
Send new mums a life-saving text now at
child.org/ns

Welcome to our Signal Boost project – a page for charitable


organisations to get their message out to a global audience, free of


charge. Today, a message from Child.org


Send new mums a life-saving text


Essential Health SMS: harnessing mobile technology to make pregnancy and birth safer.


“ From the SMS,


I learnt when to go


to the hospital like


when experiencing
danger signs.

I understood and


knew what to do”


Mercy Nanjala, Kenya
Free download pdf