2019-09-01_Fairlady

September2019/Fairlady 61

RISING STAR

N

ondumiso Sibiya

has always been

a problem-solver.

‘I always liked seeing

how a challenge

can be an opportunity instead of

a stumbling block,’ she says. With

this mindset, it’s no wonder she

became a successful entrepreneur!

The scourge of illegal dumping

in Diepsloot, Gauteng is what

compelled Nondumiso to start

Boombadotmobi. This waste

management business tries

to reduce illegal dumping by

collecting waste from its source,

connecting waste generators with

waste collectors and ensuring that

waste is disposed of responsibly.

‘Illegal dumping was claiming

free spaces: children were having to

play in the streets and were being

run over by cars,’ she says. ‘That

was a big motivator. But most of

what was driving me was a vision

of Diepsloot as a clean, beautiful

neighbourhood.’

By partnering with local

farmers, Boombadotmobi is able to

distribute green waste that is used

for composting. The business also

collects building rubble, which is

reused for road rehabilitation in the

township. ‘We’ve also partnered

with other organisations that use

plastic bottles to make eco-bricks,

and tyres to make garden beds,’

says Nondumiso.

Her biggest goal is to mak

a lasting impact. Being asoci

entrepreneur has given herth

chance to better the livesof th

people in her community by

creating jobs. ‘We get people

the township to rehabilitatet

roads as we can’t be thereallt

time,’ she says. ‘Knowingtha

someone doesn’t have work

and that you’ve given thema

income creates hope.’

Nondumiso founded the

business only a year and halfa

but she has big dreams ofma

Boombadotmobi the go-towa

collection company. ‘We envi

our truck drivers’ databasegr

to more than 10 000 acrossth

province – at least,’ she says.

Winning the title of Rising

means recognition for thewo

she’s doing for her communit

says, and will enable her tobu

the tech she needs to automat

the business. ‘We will invest

of the prize money into high-

communication gadgets toen

digital marketing andsocialm

presence; the other halfwillb

invested in working

capital so we can

handle bigger

projects. This will

help us reach our

goal of having

cleaner townships,

and a cleaner SA.’

NONDUMISO SIBIYA

BOOMBADOTMOBI

boombadotmobi.co.za

S t b /Fild 61

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❛What drove me

was a vision of

Diepsloot as a

clean, beautiful

neighbourhood.

❜