iPad & iPhone User - USA (2019-08)

(Antfer) #1
NEWS

year  or next, this is likely to be the way things are for
the foreseeable future.

The rise of the rest
For the past few years, Apple has been talking to
everyone who would listen about the totally amazing
growth rate of its nascent Services category. And so
it’s worth talking about the fastest growing part of
Apple’s business... Wearables?
Yes, it’s true. While Services is still growing rapidly


  • it was up 13 percent over last year’s quarter – it’s
    not the fastest mover in Apple’s portfolio. That’s
    the category formerly known as Other, and recently
    relabelled as Wearable/Home/Accessories. The home
    of Apple Watch and AirPods has seen 10 straight


NEWS

year or next,thisislikelytobethewaythingsarefor
theforeseeablefuture.


Theriseoftherest
Forthepastfewyears,Applehasbeentalkingto
everyonewhowouldlistenaboutthetotallyamazing
growthrateofitsnascentServicescategory.Andso
it’s worthtalkingaboutthefastestgrowingpartof
Apple’sbusiness...Wearables?
Yes,it’strue.WhileServicesisstillgrowingrapidly



  • it wasup 13 percentoverlastyear’squarter– it’s
    notthefastestmoverinApple’sportfolio.That’s
    thecategoryformerlyknownasOther,andrecently
    relabelledasWearable/Home/Accessories.Thehome
    of AppleWatchandAirPodshasseen 10 straight

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