Facebook is tightening its rules around political
advertising ahead of the 2020 U.S. presidential
elections, an acknowledgement of previous
misuse. But it’s not clear if it will be enough to
stop bad actors from abusing its system.
The changes include a tightened verification
process that will require anyone wanting to run
ads pertaining to elections, politics or big social
issues like guns and immigration to confirm their
identity and prove they are in the U.S. Beginning
in mid-September, such advertisers confirm their
group’s identity using their organization’s tax
identification number or other government ID.