Not so good car ad
- Boring
- Conventional, same like others.
Doesn’t differentiate from other brands, does not interest.
- No feeling. Too matter-of-fact
- No story. Just the car interests few readers.
- No technics. Just the product photographed is not enough..
- Ypu can’t see the car. Car is too small in the ad
- Scrappy. Too much happening around the car
- Not enough information.
- Brand is invisible or is taken as another brand
- Does not strengthen the brand. Weakens the brand image,
too old-fashioned etc.
Valores Consult
http://www.semiotiikka.com
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