PowerPoint Presentation

WHAT WORKS BEST ON DIFFRENT FIELDS

Valores Consult

http://www.semiotiikka.com

INTERIOR

 Look of an interior

 No people!

 Enough text

 Dreams, no realism

(My home is my castle)

 ”Sunday Forever”

 ”Just laying around”

 ”Upper class”

FASHION

 Product well shown

 Interesting people!

 No text needed

 Fantasy

(the crazier, the better,

imaginative, fun, weird)

 ”Life is a Party”

 ”Dreamlike, timeless”

 ”Uppest class, luxury”

CARS

 Car shown big enough

 People make a story!

 Enough text, information

 A Better reality

(Clean shiny car, ideal family, no

hurry)

 ”On the Road, Getting Loose”

 ”Free as a bird”

 ”Car = status, success”