Bio Spectrum — May 2017

(Jacob Rumans) #1
I Richard Johnson
Director, Supply and Servicing, JJ Biotek

Shrikant Bhilare
Procurement Manager, Senior Manager API purchase, Sun Pharma

Explain purchasing process
Our sales team is formed for specific
customers and products. For example, different
teams for life sciences, diagnostic, government-
based institutes, private industries and CRO labs.
Routine visits are made, the team talks about the
products, gets inquiries and forwards to the support
team. Quotations are sent to customers and the deal
is frozen. Procedure is different for companies and
research institutes.
For example, at the Indian Institute of Science,
inquiries are sent to other companies as well for
comparing prices. After the order confirmation,
purchase order copy is generated, and then we
acknowledge receiving the document at the purchase
section of the institute. Advanced payment is made
to the company we take products from and the
product is shipped. We take care of documentation
and timely delivery before installation at the client
lab. We also allow customers who cannot carry out
immediate payment to purchase product and pay
later. Our company is registered with many research
institutes so we keep getting inquiries for instrument
or equipment. We also go through tender-based
procedures for government institutes but it is a long
process.
When choosing suppliers, what are the
most crucial criteria to consider?
Ours is a trading company and we represent a
couple of principals in south India, like Sanyo
Panasonic biomedicals from Japan which are into
biomedical instrumentation. We also represent
Qiagen from Germany which is into diagnostic kits,
instruments, extraction systems, real time PCR, next

How the
procurement process
has evolved over the years
The procurement
department has started gaining
much more attention as companies look at more and
more avenues for cost reduction and increasing
efficiencies. The focus has been attained due to the fact
that procurement accounts for about 50-60% of the
total cost to pharmaceutical companies. The
pharmaceutical sector has a high level of sourcing and
procurement maturity with respect to its direct spend.
Spend visibility and control over categories such as
APIs, intermediates and excipients is high.

Which segment is getting more matured
over the years?
The indirect spending area is gaining maturity
as compared to the maturity levels in the automotive
and retail sectors. The indirect spend in the
pharmaceutical industry does constitute categories
such as facilities management, MRO, IT, R&D, freight &
distribution, travel, marketing and sales, personnel and
professional services etc. like many other industrial
sectors. By 2025, procurement management will
undergo a major shift, moving away from emphasising
compliance to adopting a more holistic strategy that
includes total risk exposure, risk mitigation investments
and risk transfer pricing.

generation sequencing. We
also deal in imaging systems
from Uvitec, UK. We are
representing 15 different
principals. We see how good is the
company, especially in terms of quality. For example,
we had installed an instrument from Sanyo Panasonic
11-12 years back in a lab at IISc which is still functioning
well. The pricing is equally important.
What is a Qualified Products List (QPL)?
We have a few parameters. We don’t promote
just any product. We visit the factory where the product
is being manufactured and check things manually to be
sure of the quality. We have made visits to companies
in China and Japan. We do the servicing of instruments
locally.
Which are the key procurement metrics?
We compare the prices for a particular product
with respect to our competitors, and then we negotiate.
It all depends on different products. Nothing is fixed as
such.
How do you grow your network of
industry professionals, like suppliers?
Networking is very important. It marks our
success in the market. My competitors are my key
points. When I know a particular order belongs to the
other dealer, I will not fight for that. We talk to
customers about the new technology, for example we
are focusing on NGS through Qiagen. We did a project
for the biotech park with Institute of Bioinformatics
and Applied Biotechnology (IBAB), Department of
Biotechnology (DBT), last year. Similarly, this year we
got a very good project from Dharwad, again through
our networking.

(^32) COVERStory BioSpectrum | May 2017 | http://www.biospectrumindia.com

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