78 | MENTORS MAGAZINE | EDITION 1
in Your Lady business podcast and she has
the Chasing Dreams and Littles incubator,
which is her membership site. And I am
learning so much from her, about what she
is doing and how she is running her busi-
ness that is so helpful in my business, even
though we are on the same track. You know
we are able to teach each other because it
is just the proximity of saying, 'here is what
I have learned, and here is what I have suc-
ceeded and failed at.' and taking notes
from each other, so she is one I love.
Heather Crabtree, who has the savvy busi-
ness owners Facebook group which is wildly
popular. And she just launched a savvy
business conference which is great. And so,
there are these women that are in my
space, that are just super motivating and
really wonderful to see how they are grow-
ing their business. And that is where I have
been looking too lately.
Neil: How important do you think it is to
have a mentor or a coach?
Dana Malstaff: Oh I think it’s vital, so I think
there are three things you have to have to
grow a business. I talk about three tools
you need, and people go, 'oh good, what
software is it?' and I go no no no, the three
tools you need to start your business and
grow your business, is you need a coach,
you need a mastermind group, and you
need a community. And so, my current
coach is Dawn Mars, she is from Mars Mar-
keting. She also is the co-host of the ‘SocialMedia Happy Hour’ podcast. And she is
amazing, and she fills a need for me which
is I need to get better at what you would
call the nurturing system which is once I
have people in my community, how do I
nurture that relationship? And that is
something where I get so excited about
getting people into my community that I
don't have an expertise in the nurturing
part. That I am sort of new to that. So, she
has been really helping me hone in on that,
and has just been an amazing coach, so and
I always have a coach, and I always make
sure the coach fills the need that I have.
You know when I talk to coaches, if I want
to get one, then I will talk to five or six or
however many it takes to feel like not only
do they get me in my brand and understand
what I want to accomplish. But that they
also feel the need for me, so that I don't
need somebody to motivate me or hold me
accountable, I am very good at that. I need
somebody that is going to help me go to
the next level. So, I find a coach that is at
that next level. So, Dawn fills that for me,
she is amazing. And then a mastermind
group, you can either do paid or not paid. I
have actually yet to pay for a mastermind
group, I have been lucky enough to be invit-
ed to some really amazing ones.
And the best way I have found to get a mas-
termind group is by through in-person
events so I will go to for instant. Hal Rod is
one of my favourite, he is a friend of mine,