82 | MENTORS MAGAZINE | EDITION 1
made and a lot of people make, and one is
that I thought I could do everything by my-
self. I thought I needed to do everything by
myself. And that is a huge mistake. You are
not an island, business is not products and
services, business is people. And the only
way to grow your business is to recognise
that you need people. You need people to
support you. You need people to help
bring expertise in areas, that you are not
an expert in. You need people to love you
and promote you, and you need people to
buy into what you are doing. So, you know,
you have to get past the idea that every-
thing has to be made by you, done by you,
originate from you. Like there is just as
much as you can become successful from
curating as you can from creating. So, to
keep that in mind, is really important. And
then I think the other thing too is that, as
an entrepreneur, we have the sort of won-
derfulness of being able to assess and pivot
when we need to.
And I think one of my biggest mistakes is
when I started out, I did not do what I do
now. I did more of a mindful communica-
tion coaching, it felt really in line with what
I was doing in corporate America. But it re-
ally was something that I was interested in.
But it didn't, there is this Venn diagram that
you need to, maybe I should send you the
image so that you can have it in your show
notes. But there is this place what you are
amazing at, what comes easy to you. Andthen you have got the box of what you are
actually, what you want to do, what makes
your heart sing. And then the third one is
what people actually need. And you have to
find that little spot in the middle where you
are doing what comes easy to you, what
you really love, that people need. And I
think in the beginning, I was doing what I
really loved, but I was not necessarily pull-
ing it into what I am really good at.
And I was not positive of how to place it in
a way that people really need. And what I
discovered is when I started in a place of
what am I really good at. What comes easy
to me and that is, strategy, content, crea-
tion, this idea of creating content which I
did in corporate America, and being a mom
and being an entrepreneur and when I
pulled all those together, I figured that
what I am good at in terms of helping peo-
ple with strategy. Then I recognise that part
of that strategy is being mindful and com-
municating to your community, so you un-
derstand what they need. Filled that part of
what I love. And then being able to go out
and build a community of boss moms, and
understand really what they need and I was
able to hone in on that centre part.
And I think my mistake was waiting too long
to recognise that I needed to pivot, that
you need to be agile as a business. And if it
is not working, you assess why and you im-
mediately make changes because entrepre-
neurialism is all about trial and error, but it