Computer Arts

(Martin Jones) #1

spring 2017 EVENTS


computerarts.creativebloq.com

to think big and aim high. “Careers
don’t often happen overnight” he
says “so don’t wait for things to
come to you. Make your own luck
by getting out there and showing
people your work” he advised.
For Bruno Maag OFFSET
provided a timely reminder of
the power of motion design.
“I very much enjoyed the number
of motion design contributions
ranging from blockbuster movie
sequences to Danger Mouse”
he recalls. “Seeing and hearing
about it in a more isolated fashion
reminded me how powerful it can
be when employed correctly.”
He came away from the
conference armed with resolve
to use motion as a tool to further
engage with his audiences when
he’s talking about typography.
“It will allow me to emphasise a
point I’m trying to make or illustrate
a specific subject more interactively.


Motion can be used very effectively
when it’s juxtaposed with static
imagery” he explains.
Like Anderson Maag also picked
up on the conference’s human
theme. “Lorna Ross from the agency
Fjord stood out for me” he says.
“‘Extreme experiences’ was a term
she used to describe the fact that
you can’t rely on your assumptions
when it comes to what people
experience. Instead you have to
immerse yourself in their world

to understand things from their
perspective” he continues.
For Anderson humanness also
means knowing what you want to
personally achieve as a designer.
“The resounding takeaway seemed
to be: ‘Just do you’” she says.
“Don’t try to shoehorn your creative
ambitions into someone else’s
career style expectations or goals.
The question isn’t: ‘How can I fit in?’
The real question is: ‘What unique
thing can I contribute?’”

What’S on

ING Creative Festival 2017
Dubai UAE
13–15 April
http://www.ingcreatives.com
Speakers from Pixar Disney
Google Behance National
Geographic and more join the
likes of Design Matters’ Debbie
Millman and Hvass&Hannibal’s
Nan Na Hvass in Dubai for
ING Creative Festival in April.
The three-day conference
also offers a wide range of
workshops from lettering with
Gemma O’Brien to storytelling
with Pixar’s Andrew Gordon.

D&AD Festival
London UK
25–27 April
http://www.dandad.org
Back for a second year D&AD’s
sprawling festival will celebrate
creative excellence across
a dizzying variety of outlets.
Talks from leading creatives
such as Piera Luisa Gelardi
and Zane Lowe will occur
alongside insights from the
D&AD Professional Awards
judges an exhibition of
more than 26000 pieces
of work fringe events
workshops and parties.

TYPO Berlin
Berlin Germany
25–27 May
http://www.typotalks.com/berlin
Themed ‘wanderlust’ this
year’s TYPO Berlin will focus
on ‘methodological agility’ and
aims to facilitate a rethinking
in how we leave our comfort
zones and embrace the joy
of change. Talks will take place
across five stages at arts venue
House of World Cultures and
speakers include Jonathan
Ford Rejane Dal Bello Oliver
Jeffers Hort’s Eike König
and Erik Spiekermann.

EVENTS


Clockwise
from far left:
Bruno Maag
talking deadline
drama on the
second stage;
attendees at
OFFSET; this
year’s branding;
Kelli Anderson on
the main stage; a
packed audience
in the Bord Gáis
Energy Theatre.

Careers don’t often happen overnight


so don’t wait for things to come to you.


Make your own luck by getting out


there and showing people your work


Rod Hunt freelance illustrator

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