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Table 3. Recommended initiatives for Change4Life- Sugar Swaps – swapping sugary snacks and drinks for ones that
are lower in sugar, so as to decrease children's overall calorie
intake. - Meal Time _ encouraging kids to have regular, proper meals as
growing bodies respond better to routine. - Snack Check - keeping a careful check on snacks that kids have.
Many snacks are packed with sugars, salt, fat and calories. - Me Size Meals – encouraging children and parents to look at the
amounts of food in relation to a child’s age. Too big or too small
portions are not good. - A Day – this is to encourage children to have at least five portions
of fruit and vegetables a day. - Cut Back Fat – we all know too much fat is bad for us. But it’s not
always easy to tell where it’s lurking and hence is important to
look at food labels. - 60 Active Minutes – kids are encouraged to have at least 60
minutes of activity a day to help them stay happy and healthy. - Up and About – keeping children and families from leading a
sedentary life style and spending too long sitting down.
To create a united message, change4life encouraged co-branding. The
Change4Life logo could be used on your materials (posters, leaflets or
promotional items) as a co-brand or as the main brand on any healthy living
initiatives around improving diet and increasing physical activity levels. Any
individuals, councils or companies involved in developing healthy living
initiatives could also use the sub brands from Change4Life, such as
Walk4Life, Cook4Life or Bike4Life.
Brilliant Futures
A programme linked to the change4life was Brilliant Futures. This aimed
at increasing healthy eating among children aged 2 to 11 in Portsmouth [37]. It
was commissioned by Portsmouth city council and NHS Portsmouth's healthy
Pompey programme. The Portsmouth Healthy Pompey programme aims to
make activity and healthy food choices easier for people in Portsmouth The