The global growth for whisky sales is particu-
larly strong in the United States. The Scottish
Whisky industry sells 90 million cases a year
globally, accounting for 60% of the global
whisky market (in value terms £3.5 billion).
The re-emerging whiskey industry in Ireland
is slowly evolving; with Irish whiskey sales
growing globally albeit from a low base. In the
first six months of 2017 Irish whiskey exports to
the US and Canada rose in value by 22% and
31% respectively. Overall whiskey exports rose
by 18.5%. The goal is to reach 12 million cases
by 2020 and 24 million cases by 2030. In total
8.7 million 9-litre cases of Irish whiskey were
sold in 2016. Irish whiskey exports were worth
€505 million in 2016, accounting for more than
one third of the value of all Irish drink exports.
Irish whiskey is the fastest-growing category
among Irish agri-food and drink exports.
Traditionally in Scotland, Whisky is spelt
without the “e” in Ireland the “e” matters.
During the 19th century when the phylloxera
outbreak devastated the vineyards of Cognac,
affecting the production of French brandy, Irish
whiskey outsold it’s Scottish counterpart. This
was because the Irish used unmalted barley
exclusively, which made for a lighter style of
whiskey which the customer preferred. At this
time, both Irish and Scotch whiskey became
the drink of choice among the monied classes
especially as an aperitif. At its peak during the
18th century Ireland had more than 160 distill-
eries producing over 400 whiskey brands.
The subsequent move by the Scotch whisky
producers in the 20th century to blend their
spirits became a major factors in the decline of
Irish whiskey sales internationally as the whiskey
drinker grew to prefer the blended Scottish style,
so much so that by the 1960’s the market for Irish
Whiskey had all but collapsed and 400 brands
turned into just three, John Jameson & Son, John
Power & Son, and Cork Distillers. In 1966, these
remaining distilleries formed the Irish Distillers
Group, and 22 years later Irish Distillers was
bought by Group Pernod Ricard who focussed on
developing the Jameson brand for the American
market.
In 1996, one million cases of Jameson were being
sold worldwide, by 2012, that had increased to
four million cases. Irish whiskey has only really
emerged again since 1996 mostly due to the
global marketing efforts of Group Pernod Ricard.
In 2013, there were four distilleries in Ireland in
operation producing and selling Irish Whiskey:
Cooley Distillery (est 1987), Kilbeggan Distillery
(est 1757, re-commissioned 2007) , the new
Midleton Distillery (est 1975) and the Old Bush-
mills Distillery (est 1784)
Today in Ireland the whiskey revival continues,
there are now 18 operational distilleries, with
a further 16 in the pipeline (see map). Many of
these craft Irish whiskey brands are actually
owned by larger, non-Irish conglomerates,
Cooley, is now owned by Beam Suntory. Another
recently opened craft distillery, Slane Castle
whiskey, is a joint project with American whiskey
giant Brown Forman, the company who own Jack
Daniel’s and Tullamore D.E.W is owned by William
Grant & Sons Distillers.
In Dublin City centre, near to the Guinness
storehouse, the most recent whiskey distillery to
open its doors is Pearse Lyons Distillery situated
in a de-consecrated church with stills where the
altar used to be. Nearby is the Teeling opera-
tion, which opened in March 2015 the first new
distillery in Dublin in over 125 years.
Down
Antrim
Derry
Carlow
Armagh
Tyrone
Fermanagh
West Cork Distillers, Cork
Tipperary Boutique Distillery, Tipperary
Dúchas Distillery, Cork
Clonality Whiskey Company, Cork
Irish Distillers, Cork
EXISTING NEW PLANNED DISTILLERIES
Blackwater Distillery, Waterford
Gortinore Distillery, Waterford
Kilmacthomas Whiskey Distillery, Waterford
Renegade Spirits, Waterford
Kilkenny Whiskey Company, Kilkenny
Walsh Whiskey Distillery, Carlow
Alltech Distillery, Dublin
Dublin Whiskey Company, Dublin
Teeling Whiskey Company, Dublin
Dublin Whiskey Distillery, Dublin
Slane Castle Distillery, Meath
Cooley Distillery, Louth
Great Northern Distillery, Louth
Boann Distillery, Drogheda
Echlinville Distillery, Down
Rademon Estate Distillery, Down
Belfast Distillery Company, Antrim
Bushmills Distillery, Antrim
Niche Drinks Company, Derry
Sliabh Liag Distillery, Donegal
Lough Gill Distillery, Sligo
Nephin Irish Whiskey, Mayo
The Connacht Whiskey Company, Mayo
The Shed Distillery, Leitrim
Irish Fiddler Whiskey, Galway
Kilbeggan Distillery, West Meath
Tullamore Dew, Offaly
Chapel Gate Irish Whiskey Co, Clare
Burren Irish Whiskey, Clare
Dingle Distillery, Kerry
Glendalough Distillery, Wicklow
46 front of house: BY JeaN sMulleN
the secret oF distillation was Brought to ireland circa 500 ad By irish
missionary monks who called the Fermented liquid uisce Beatha or
water oF liFe. a concise deFinition oF whiskey can Be summarised simPly,
a white sPirit, aged in an oak Barrel until its colour turns Brown. in
1608, sir thomas PhilliPs, dePuty in ulster For king James granted the
First ever licence to distil to old Bushmills in co antrim, hence the
Fact that Bushmills is the oldest licensed distillery in the world.