Motor Boat & Yachting — November 2017

WORLDNEWS

New Yacht Club address

Dynamiq has opened a commercial

office at the prestigious Yacht Club

De Monaco Yacht complex, aimed

at improving access to the brand for

customers, brokers and dealers. The

‘next generation’ superyacht company

was started two years ago and is

noted for its unique approach to

marketing that enables the entire

yacht to be specified down to the

last detail via an online configurator.

“I would like to welcome everyone

to the fourth floor of YCM to discuss

their new Dynamiq yacht,” announced

Maurizio Magri, commercial director

of Dynamiq, at the opening event.

“I promise that in less than half

an hour you will have your plans

customised, priced, and a delivery

date negotiated and confirmed.”

Bénéteau Boat Club unveiled

Cannes show launch frenzy

Dynamiq opens

Monaco offi ce

Fairline steals the headlines despite an explosion of new models

Bénéteau has launched the first

single-brand boat club in France.

Taking inspiration from clubs in the

US, the Bénéteau Boat Club gives

members access to 60 motor boats

across 15 locations in France and Spain.

To join the scheme, potential

members must have an appropriate

boating qualification and lodge

a €1,000 deposit online. Following

acceptance, they use a credit system

to book the boat they would like at

their chosen location.

Bénéteau claims its club is cheaper

for members than traditional chartering

methods. Boats available include all

four models of the Flyer range. Sized

from 5.5-9m, the club fleet features

sport, walkaround and cabin versions

of the different models. All boats will

introducing four new launches

at the show – the 60 Fly, S7, 27

Metri and 35 Metri. With bold new

interiors from different designers,

they heralded a distinctive change

of direction for the yard.

The Bénéteau Group celebrated

its home show by announcing

revenues of €853m for the first

nine months of the 2017 financial

year. The GT50 sportscruiser and

MCY 96 were well received but the

biggest plaudits were saved for the

Lagoon Seventy 8 powercat. We’ll

report on all the new launches in

next month’s Cannes show report.

Fairline launched the Targa 63 GTO and

announced a new waterside manufacturing site

Largest in Europe

Fairline was the talk of the Cannes

Yachting Festival despite a show

of strength from Europe’s biggest

boatbuilders. By choosing the French

show to launch the Targa 63 GTO, its

first all-new boat since being bought

out of administration, and announcing

a new waterside manufacturing

facility to build boats over 70ft,

the British yard managed to steal

the limelight from its bigger rivals.

If Fairline bagged the headlines,

the Ferretti Group won the race for the

most new model launches, including

two Ferrettis (780 and 920), two Rivas

(56 and 100), a Pershing 9X and

Custom Line Navetta 33. Ferretti

boss Alberto Galassi boasted that

the new models had helped generate

more profit in the first eight months

of 2017 than in the whole of 2016.

Azimut Benetti wasn’t far behind,

IT COULD ONLY

HAPPEN IN....

THE UK

SURFERS BUILD WARSHIP

A 30ft warship made entirely of

plastic marine litter has been

built on Marazion Beach

in Cornwall by Surfers Against

Sewage to highlight the growing

threat of throwaway plastic in the

seas and encourage the public

to think about where it ends up.

be less than three years old and will

include a full handover and advice

on local navigation and weather.

Bénéteau claims its new club is

the largest in Europe and has plans

to extend coverage to Italy and the UK.

The club also extends to social events

for its members including previews of

new models and boating rendezvous.

Visit http://www.beneteau-boat-club.com.

12

NEWS

Dozens of new

boats made their

debuts at Cannes

One-stop shop

for buying a

superyacht

Members have access

to 60 boats in 15

different locations