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ApproachDescriptionChapter(s)Consumer demandconsumer choices seek to maximize utility under constraints of3a limited budgetEfficient consumer responsecombines both supply-side and demand-side elements of13Supply Chain ManagementFood choicedeterminants that affect consumer attitudes that influence purchaseand consumption decisionsGene-technological modificationmodify quality characteristics by manipulation of genetic material2Grades and standardsgovernmental classification of quality that can serve as a basis for pricing12Integrated quality managementintegration of individual Total Quality Management concepts across the13supply chainMarket valuationthe market establishes the value of a particular item12Maturitystage of development of an item as affected by physiological and6environmental and commercial factors at harvest and during distributionObjective/subjectivemeasurable technical attributes/consumer sensory perception3 & 11Purchase vs. consumption qualitydiffering criteria for selection and eating8, 10, & 12Problem-oriented researchfocusing research on areas where reality does not meet expectations15Quality enhancementexpresses consumer acceptability as a function of critical quality attributes8Quality function deploymenttranslation of consumer wants and needs into quality characteristics11Quality limitcriterion a consumer applies to quality relative to acceptability7Soft systems methodologysystems thinking necessary to define existing situations, identify changes14needed and take actions for improvementSupply chain managementfocuses on linkages in a chain from primary producer to end consumer1 & 13Total food quality modeloverall satisfaction/dissatisfaction as a function of meeting or failing to11meet expectationsTotal Quality Managementdesigned to continually improve quality of products and services13Table 16.3. Approaches to Management or Integration of Quality Used by Chapter Authors in This Book.