Forbes Asia - May 2018

PROMOTION

Beginning its journey nearly 40 years ago
in 1979 as a small household-goods com-
pany, V3 Group is now a global lifestyle
and wellness business with a footprint in 24
countries.
Helmed by Chairman and Chief Executive
Officer, Ron Sim, the group has leveraged its
deep consumer and retail experience in five
core markets—Singapore, Hong Kong, Tai-
wan, Malaysia and China—developing excit-
ing and dynamic platforms to grow existing
and new brands in both online and offline
channels.
The entrepreneur extraordinaire kicked
off his regional expansion plans after the
recession in 1985, when it was clear to Mr.
Sim that expansion was necessary to sur-
vive and thrive. His resulting successes are
underpinned by a sharp business acumen,
deep operational skills and strong financial
capabilities.
These core capabilities have powered the
group from the early phenomenal success
of its flagship line of award-winning OSIM
premium products, and also have won
accolades for its founder, including Ernst &
Young's prestigious "Entrepreneur of The
Year" in 2003, Singapore-based The Business
Times “Businessman of the Year” in 2003 and
“Best Chief Executive Officer” by the Singa-
pore Corporate Awards in 2012.
V3 Group is the realization of Mr. Sim’s
vision of building Asia’s leading luxury group
across the three focus areas of its Lifestyle,
Wellness and Aspirational brands. Expand-
ing through a series of acquisitions over the
past 13 years, V3 Group is now poised to
accelerate its organic growth trajectory by
extending its leadership in its core markets
and penetrating new markets globally while
broadening its portfolio of brands through
acquisitive growth.
The group’s operations currently span
more than 670 stores in 24 countries, and
features an extensive omnichannel network
that provides big data analytical capabilities
across all its brands.

The Singapore specialized retailer, with its deep understanding of consumers, is developing new and existing

brands, both offline and online, as it transforms into Asia’s leading luxury lifestyle and wellness group.

V3 GROUP:

RAMPING UP FOR FUTURE GROWTH

Ron Sim, Chairman and

Chief Executive Officer

of V3 Group

OSIM will continue to build on its domi-

nance in the lifestyle category by building

and growing its successful operations in

China, the world’s second-largest economy.

Apart from OSIM in the lifestyle category, V3

Group’s portfolio also includes TWG Tea. The

label has 66 stores worldwide and is recog-

nized as one of the finest luxury tea brands

in the world. The group’s holdings also

include ONI Global, which has exclusive fran-

chise rights to the GNC brand in Singapore,

Malaysia and Taiwan. Together with its own

developed brand LAC, Xndo and Face On

Clinic, ONI Global focuses on helping cus-

tomers improve their physical, mental and

emotional wellness. V3 Group most recently

invested in Singapore fixtures manufacturer

Futuristic, which produces high-quality store

fixtures for leading global brands.

Going forward, a new collaborative strat-

egy will drive the next wave of growth. Tap-

ping on Mr. Sim’s deep experience, V3 Group

will identify and work with founders and

partners of small and medium-sized enter-

prises who share his vision.

"Besides creating and making a differ-

ence in your own business, it is crucial to

identify and partner with like-minded stake-

holders and entrepreneurs to bring about

collaborative success. We have a wealth of

experience operating around the world,

and we can leverage on this to build part-

nerships that will further extend the collec-

tive leadership position of V3 Group as well

as our trusted partners across the Lifestyle,

Wellness and Aspirational categories," says

Mr. Sim.

This philosophy ensures the group is

geared up for continued success across all

its brands and operations for many years to

come.