Forbes Asia - May 2018

(C. Jardin) #1

Girding


for Growth


A


lthough a state steel company
got going in what was then
the communist North in 1960,
Vietnam has never had a really
huge integrated manufacturing
plant—until now. When it opens later this
year, the $3 billion steelworks in the Dung
Quat Economic Zone, near a deepwater port
in Central Vietnam, will serve a modernized
economy that as late as 2015 had to rely on
mostly Chinese imports of heavy, rolled steel.
his milestone is the handiwork of another
Vietnamese newsmaker: new billionaire
Tran Dinh Long, chairman of Hoa Phat
Group, which is already the country’s biggest
steelmaker by market share. he 57-year-old
Tran was a construction ministry stafer when
he and a half-dozen university chums formed
a building-supply outit in 1992, as the nation
reopened to international commerce. Soon
Hoa Phat branched into oice furniture and
then into producing steel piping for such
ware. It IPO’d as a metals company in 2007.
Ten years later, its revenues reached $2 billion
(a 38% yearly jump) with net proit of $350
million, and the rising shares have driven
Long’s one-third stake to $1.3 billion.
Today there’s plenty of steelmaking in
Vietnam as urbanization (now 34% of the

population) creates greater structural needs
and government trade policy supports the
domestic sector. But none of the other private
or state players can match Hoa Phat’s scope.
Last year it sold 3 million tons of construction
steel, and the Dung Quat factory will better
than double that capacity. To that and its pipes
production, Hoa Phat is adding galvanized-
steel lines. he company’s workforce has
doubled in a year to 15,000 as it ramps up for
the launches.
Tran’s outit has been a big part of displac-
ing the Chinese steel that looded Vietnam
(and global markets) ater the inancial crisis
of 2008, when China—which now has half
the world’s volume—kept its mills humming.
Hoa Phat expanded in the face of that ater
Vietnam entered the WTO in 2007. Now it
has 25% of Vietnam’s market and has begun
to export to Southeast Asia. “If Vietnam is
a body, Hoa Phat is a cell. he development
of Hoa Phat, as well as the steel industry in
Vietnam, is based on the need to grow of a
developing country,” Tran says in an interview
with Forbes in his new oice, in a high-rise
built with his steel, looking over hien Quang
lake in the heart of Hanoi.
he days of hustling equipment and
materials to construction sites 25 years ago

FORBES ASIA
TRAN DINH LONG

Construction boom paves the way for a
Vietnamese steelmaker—and new billionaire.

BY LAN ANH NGUYEN

26 | FORBES ASIA MAY 2018

Tran is one of only four
Vietnamese billionaires.
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