The company exclusively uses hand
slaughtering in strict accordance with
halal principles.
McDonald’s Saudi Arabia’s menu includes
the familiar Big Macs, Quarter Pounders and
sundaes, as well as options such as the
McArabia sandwich, grilled chicken on local
bread, and a haloumi cheese muffin on its
breakfast menu. There is also a rotation of
limited edition menu items.“All these have
added a local twist to McDonald’s flavours,”
Prince Mishaal says.
The local influence is also seen in terms
of produce, with a number of suppliers in the
country having passed through a rigorous
vetting process to work with McDonald’s.
“It’s one of the most competitive processes in
the McDonald’s system,” Prince Mishaal says.
Any supplier interested in working with
McDonald’s can apply, but they must pass
through a screening process he describes as
“extremely stringent”. All suppliers must
qualify for Social Workplace Accountability
certification, which verifies that they meetstandards of workplace safety and compliance
with labour laws.
Once this bar is cleared, the supplier
will be given exact specifications and
requirements and the company will work
closely with them until they become fully
capable. This process usually takes two to
three years and, once complete, sees the
supplier added to the list of approved global
suppliers. There are also ongoing audits,
carried out by both McDonald’s and third-
party inspectors, to confirm that all suppliers
continue to meet these high standards.
Approving suppliers is a responsibility that
falls on the parent corporation rather than
the licensees, Prince Mishaal explains, though
he takes great satisfaction out of the progress
made by local suppliers. When RICC first
obtained the licence to operate McDonald’s
franchises in this territory, it worked
exclusively with international suppliers. Now,
more than half of its produce suppliers are
domestic. “That is a great accomplishment
that we can all be proud to be part of.”to comein-house last checked 27-March1/2 page advert
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& ExcellenceMahmoud GhanayemMahmoud GhanayemCover story