Automotive Business Review — February 2018

12 WORDS IN ACTION http://www.abrbuzz.co.za

The REIFEN Zone and the Customising Halls were popular attractions

The e-mobility display attracted a lot of attention

The media lounge was well-stocked, and I have it on good

authority that Chinese bananas are delicious

The Messe

Frankfurt

operational

team, together

with the

international

journalists

One of the

traditions for

the journalists

attending the

show, is a city

tour and a visit

to a prominent

Shanghai

company. For

2017, we visited

the largest

Porsche dealership

in the world, nm.

Porsche Centre

Shanghai Minhang.

This photograph

symbolises the

fact that Porsche

sales in China

have taken off

The REIFEN Zone and the Customising Halls were popular attractions

The Phoenix is everywhere!