Automotive Business Review — February 2018

Entrepreneurial South Africans are hard to find at the show, mainly because they are

frenetically on the go, but we did manage to catch a few

Three of the Messe Frankfurt brains trust

spotted at the Welcome Dinner, left to

right, Michael Johannes, brand manager

Automechanika; Ute Schuchardt, director

German Pavilions; Stephan Buurma,

managing director, Messe Frankfurt (HK) Ltd.

In 2017 the organisers of the Shanghai
Automechanika decided to hold the
opening press conference the day
before the show began, held on 28
November at the Intercontinental Hotel
NECC, which forms part of the National
Exhibition Centre. The press conference
allows for journalists to get in-depth
information on the Chinese automotive
aftermarket, and to hear presentations
from selected exhibitors. A little gem
gleaned at this event is that 50% of new
energy vehicles manufactured globally
are made in China.

One of the presenters at the press conference

was Schaeffler Trading (Shanghai) Co. Ltd., with

the focus on the LuK Repair Solution for

Dry Double Clutches

The presenters at the

press conference

For the international journalists the show always
kicks off with the Media Tour, visiting selected
exhibits, with a brief introduction and overview
of each stand, given by a representative of the
designated company. aBr took a few snaps:

Jacky

Chen from

Continental

Daisuke Togowa from DENSO

Linda Lu from Linglong Tire

Press Conference

Media Tour

http://www.abrbuzz.co.za JANUARY / FEBRUARY 2018 13